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How firms can ride the advisory wave and not wipe out

May 24, 2023 · 4 min read

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Client accounting services (CAS) have made a big splash over the past 10 years, with firms leveraging cloud-based technologies to profitably provide services ranging from bookkeeping and payroll to virtual controllership and virtual CFO. During that period, CAS emerged as the fastest growing service line for CPA firms.

Today, the CAS tide has turned. Advances in information technology are rapidly disintermediating client accounting services. Legacy CAS practices are being challenged by Silicon Valley startups, bookkeeping automation factories, accounting vendors, and

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