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Advising clients on long-term care strategies
Personal Financial Planning
Webcast

Advising clients on long-term care strategies

This AICPA PFP Section webcast provides CPA financial planners with leading guidance to help clients gain a clearer picture of long-term care costs, coverage, and care options.

$0 - $85
Do you have an AICPA or CIMA membership? Log in to apply your member discount.

Format

Webcast

Date

Feb 23, 2026

NASBA Field of Study

Specialized Knowledge

Level

Intermediate

CPE Credits

1.5

Instructor

Brian Gordon

Availability

3 months

Product Number

WC5202948

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Product Details

This session provides long-term care planning strategies to help CPA financial planners better support clients in understanding:

  • Long-term care costs
  • Coverage
  • Care options

This AICPA PFP Section webcast will review:

  • Financial, tax, and emotional considerations
  • The latest insurance options
  • Practical approaches to integrating LTC into comprehensive plans.

Financial planners will gain strategies to help clients gain a clearer picture of costs, coverage and care options while maximizing wealth preservation.

PCPS members save 20%:

A promo code is required during checkout to receive the discounted price. Promo codes and other PCPS discount information can be found here

Key Topics

  • Integrating long-term care into financial plans
  • Evaluating traditional long-term care insurance and other funding strategies
  • Practical approaches to include long-term care in holistic wealth and retirement planning

Learning Outcomes

  • Distinguish the fundamentals of long-term care (LTC) planning and why it matters for clients’ financial security.
  • Identify LTC insurance options and alternatives, including hybrid policies and self-funding strategies.
  • Determine tax implications and planning opportunities related to LTC expenses and insurance premiums.
  • Use LTC considerations in retirement and estate planning for individuals and families.
  • Identify the emotional and financial aspects of long-term care decisions.

Who Will Benefit

  • Tax professionals who serve individual clients
  • CPA financial planners and other professional financial planners
  • Practitioners who provide tax, retirement, estate, investment, and/or risk management planning services
Credit Info
CPE Credits
1.5
NASBA Field of Study
Specialized Knowledge
Level
Intermediate
Prerequisites
Basic understanding of investment principles and knowledge of tax implications of holding investments in taxable accounts
Access
This is a digital product. With full paid access the content will be available to you for 3 months after purchase date.
Duration
1.5 hrs
For more information, please refer to CPE requirements and NASBA sponsorship information
Pricing
Do you have an AICPA or CIMA membership? Log in to apply your member discount.
Nonmembers
$85.00
AICPA Members
$69.00
CIMA Members
$69.00
PFP Section Members
$0.00
Tax Section Members
$55.00
PFS Credential Holders
$55.00

Group ordering for your team

2 to 5 registrants

Save time with our group order form. We’ll send a consolidated invoice to keep your learning expenses organized.

Start order

6+ registrants

We can help with group discounts. Email client.support@aicpa-cima.com
US customers call 1-800-634-6780 (option 1)

Contact us
Speakers
Brian Gordon
CLTC
Brian has over three decades of experience in Long-Term Care Insurance (LTCI). In addition to working directly with clients, he has led informative seminars for senior and retiree groups, banks, and corporations. He has also conducted Continuing Education (CE) courses for financial professionals, CPAs, attorneys, and insurance organizations. Brian specializes in both Stand-Alone "Traditional" LTCI policies and Hybrid Asset-Based Life and Annuities with LTCI Riders. He has collaborated with insurance carriers on product development and marketing strategies and is recognized as one of the top professionals in the LTCI field. Nationally syndicated financial expert and writer Terry Savage even refers to Brian and Gordon Associates as “my advisor on long-term care policies.” A sought-after speaker, Brian has presented to the Illinois chapters of the Chicago Bar Association and the National Academy of Elder Law Attorneys. He has also built strong, long-standing relationships with fee-only financial planning associations.
Accessibility

The Association is dedicated to removing barriers to the accountancy profession and ensuring that all accountancy professionals and other members of the public with an interest in the profession or joining the profession, including those with disabilities, have access to the profession and the Association's website, educational materials, products, and services.The Association is committed to making professional learning accessible to all product users. This commitment is maintained in accordance with applicable law. For additional information, please refer to the Association's Website Accessibility Policy. As part of this commitment, this product is closed-captioned. For additional accommodation requests please contact adaaccessibility@aicpa-cima.com and indicate the product that you are interested in (title, etc.) and the requested accommodation(s): Audio/Visual/Other. A member of our team will be in contact with you promptly to make sure we meet your needs appropriately.

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