product-image
The Power of the CITP® Credential: Expanding Your Impact and Influence
Webcast

The Power of the CITP® Credential: Expanding Your Impact and Influence

Join us for a candid Fireside Chat exploring the unique value of the CITP credential – how it compares to other IT certifications, when it’s most impactful, and how to leverage it for professional growth and strategic advantage as a CPA.

$0 - $89
Do you have an AICPA or CIMA membership? Log in to apply your member discount.

Format

Webcast

Date

Dec 05, 2025

NASBA Field of Study

Information Technology

Level

Basic

CPE Credits

1

Instructor

Ray Sang, Donny Shimamoto

Availability

3 months

Product Number

WC5075826

 View  
 Business & partner 
Product Details

In a rapidly evolving digital landscape, professionals are often faced with a crowded field of IT certifications – CISA, CISSP, and others – each offering distinct benefits. But where does the Certified Information Technology Professional (CITP) credential fit in?

This Fireside Chat dives deep into what sets the CITP credential apart, and the distinct advantage it offers CPAs in a tech-driven market. We’ll explore when CITP is the right choice versus other credentials, and how it complements—rather than competes with—certifications focused on security, auditing, or systems.

You'll also hear practical insights on how to leverage the CITP credential in marketing, proposals, and client engagements to differentiate your expertise and build trust.

Whether you're considering the credential or already hold it, this session will help you understand its strategic relevance and how it can elevate your brand as a CPA positioned at the forefront of business and technology.

Key Topics

  • CITP credential
  • Credentialing
  • Differentiation
  • Technology
  • CPA integration
  • Marketing
  • Value proposition
  • Strategic positioning

Learning Outcomes

  • Differentiate the CITP credential from other IT certifications.
  • Identify strategic use cases that showcase the CITP credential’s business impact.
  • Evaluate the value and visibility of the CITP credential in the marketplace.
  • Discover how to position the CITP credential in client-facing situations.
  • Assess the evolving role of the CITP professional in today’s CPA landscape.

Who Will Benefit

  • CPAs and accounting professionals exploring specialization in IT
  • CITP credential holders or candidates
  • Firm leaders and decision-makers
  • CPA Professionals with CISA, CISSP, or similar certifications considering CITP
  • Marketing and business development teams in accounting and advisory firms
Credit Info
CPE Credits
1
NASBA Field of Study
Information Technology
Level
Basic
Prerequisites
none
Access
This is a digital product. With full paid access the content will be available to you for 3 months after purchase date.
Duration
1 hr
For more information, please refer to CPE requirements and NASBA sponsorship information
Pricing
Do you have an AICPA or CIMA membership? Log in to apply your member discount.
Nonmembers
$89.00
AICPA Members
$0.00
CIMA Members
$0.00
CITP Credential Holders
$0.00

Group ordering for your team

2 to 5 registrants

Save time with our group order form. We’ll send a consolidated invoice to keep your learning expenses organized.

Start order

6+ registrants

We can help with group discounts. Email client.support@aicpa-cima.com
US customers call 1-800-634-6780 (option 1)

Contact us
Speakers
Ray Sang
CPA, CITP, CISA
Ray Sang is the Director of Accounting Systems & Process Transformation at SentinelOne, a leading cybersecurity company, the founder of Chipmunk Robotics, a finance automation focused engineering company, and the founder of Inkwise.ai, a leading professional AI writing platform. Ray Sang has been CITP for more than a decade and is an active advocate for technology adoption among CPAs. Ray’s specialty includes building automation workflows and programs across common finance and accounting systems, Python, VBA and AI engineering.
Donny Shimamoto
CPA/CITP, CGMA
Donny is the founder and managing director of IntrapriseTechKnowlogies LLC, an advisory-focused CPA firm accelerating innovation and business transformation for small businesses, middle market organizations, and nonprofits. Donny is a recognized thought leader and educator in the fields of accounting technology, IT risk management, and performance management; his dedication to helping accountants and organizations leverage strategic technologies while proactively managing their business and technical risk is paramount. Donny also serves as an outsourced IT & Innovation “Partner” and advisor for local & regional firms and internal audit departments who lack in-house IT leadership and IT audit expertise; He helps with IT risk assessments and IT advisory services, development of the firm’s innovation strategy, streamlining of internal firm operations, and increasing staff proficiency with IT tools supporting client engagements and service delivery. Donny is co-chair of the National Conference of Lawyers and CPAs, past chairman of the AICPA’s Information Management and Technology Assurance Executive Committee, and former member of its Governing Council, Assurance Services Executive Committee, and numerous other AICPA committees and task forces. He is also a past member of the IFAC Technology Advisory Group. Donny was recognized as one of the Top Thought Leaders in Public Accounting by CPA Practice Advisor from 2012 to 2022, Top 100 Most Influential People in Accounting (2013/2014/2017-2022) by Accounting Today, received the 2009-2010 President’s Award from the Hawaii Society of CPAs, was named to CPA Technology Advisor’s 40 Under 40 list in 2007 & 2009& 2014, and was also a Hawaii Top High Tech Leader in 2004.
Accessibility

The Association is dedicated to removing barriers to the accountancy profession and ensuring that all accountancy professionals and other members of the public with an interest in the profession or joining the profession, including those with disabilities, have access to the profession and the Association's website, educational materials, products, and services.The Association is committed to making professional learning accessible to all product users. This commitment is maintained in accordance with applicable law. For additional information, please refer to the Association's Website Accessibility Policy. As part of this commitment, this product is closed-captioned. For additional accommodation requests please contact adaaccessibility@aicpa-cima.com and indicate the product that you are interested in (title, etc.) and the requested accommodation(s): Audio/Visual/Other. A member of our team will be in contact with you promptly to make sure we meet your needs appropriately.

Ratings and reviews

Cancellation Policy
View our Cancellation policy here
}